University Marketing and Communications Becomes Independent Division, Reports Directly to President
University Marking and Communications has become a stand-alone division as of Feb. 17, reporting directly…
Lerzan Aksoy
Gabelli School of Business Names Lerzan Aksoy, Ph.D., as Dean
Dear Members of the Fordham Community, It is with great pleasure that we announce the…
Gabelli School’s Responsible Business Coalition Launches Impact Index
What’s the story behind a piece of clothing? Who makes it, how is it made,…
Rams in the News: 50 Years Ago, a Forgotten Mission Landed on Mars
CLIPS OF THE WEEK ASIF SIDDIQI 50 Years Ago, a Forgotten Mission Landed on Mars…
Top Innovative Companies Share Secrets to Success
Like sharks that need to keep swimming to live, businesses need to innovate to survive.…
Fordham Strengthens Identity as Changemaker Campus
Five years after Fordham joined the AshokaU network of schools committed to changing the world…
Conference to Highlight Country’s Most Innovative Companies
What do Apple, Chick-fil-A, eBay, John Deere, Southwest Airlines, and Trader Joe’s all have in…
How Do Companies Really Know Their Customers Are Satisfied?
Every year, companies spend billions of dollars measuring customer satisfaction in the hopes of finding…
Business Research Weighs Brand Loyalty Versus Rank
Research by a Fordham professor shows that customers who express loyalty to, or satisfaction with,…
Scholar Studies Loyalty as a Key to Happiness
Lerzan Aksoy, Ph.D., associate professor of marketing, has always been interested in loyalty. Throughout her…