Marketing Professor Earns Two Faculty Excellence Awards From GBA Students
Assistant Professor of Marketing Sertan Kabadayi, Ph.D., has been elected to receive two faculty awards…
Dawn Lerman
New Center Uses Marketing to Boost Happiness
Business school may seem an unlikely place to contemplate happiness. Yet that was one of…
Marketing Professor Wins Outstanding Teacher Award
Assistant Professor of Marketing Luke Kachersky, Ph.D., has been awarded the 2011 Outstanding Marketing Teacher…
Professor Considers Why Häagen-Dazs Sounds as Good as it Tastes
Dawn Lerman, Ph.D., is studying how language can be used strategically to build brands. An…