The Irresistibility of Cheap: Professor Weighs in on E-Commerce


As more Americans turn to online commerce every day for everything from paper towels to appliances, traditional retail outlets, including giants such as Macy’s, are feeling the pinch. We sat down with Giacomo Santangelo, Ph.D., lecturer of economics, to find out what this means for employment, street life, and what Walt Disney World’s Bibbidi Bobbidi Boutique can teach us about the future of retail.

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